Over many years I have participated in many conferences and trade shows related to digital advertising.  In most cases as a vendor looking for sales and networking the competition amongst the different vendors was strong and the actual client side marketers were somewhat defensive. 

In 2008 we participated as a sponsor of the ANA Multicultural Conference.   For a conference, not only was the information excellent but this was probably the first conference in which Client Side marketers outnumbered salespeople. 

While this is not an inexpensive event, the location and planning have been top notch and I would highly recommend this for other marketing executives looking to expand their knowledge as well as share their experiences about multicutural marketing.    Without further adieu the link and information about the conference is below.  Should you choose to participate, please stop by the Alcance Media Group table and say hello.

http://www.ana.net/events/conferencemtg/MCC-OCT09

 ANA’s successful multicultural conference has been expanded in 2009 and renamed the Multicultural Marketing & Diversity Conference.  This event recognizes the intersection of multicultural marketing and diversity management in driving strong business growth.

ANA conferences are unique as the client-side perspective is front and center.  The Multicultural Marketing & Diversity Conference features senior-level marketers from companies including Farmer’s Insurance, Ford Motor Co., Hewlett-Packard, JCPenney, Johnson & Johnson, McDonald’s, MetLife, Nationwide, Procter & Gamble, The Walt Disney Company, Verizon, Walmart, and Western Union.  Honored guests include CNN’s Soledad O’Brien and MC Hammer.

The conference will also feature:
- The ADCOLOR® Awards, celebrating the accomplishments of outstanding diverse advertising, marketing, and media professionals.
- The ANA Multicultural Excellence Awards, honoring the year’s best multicultural advertising campaigns. 

Hosted by:
Gilbert Dávila
Vice President, Global Diversity and Multicultural Market Development
The Walt Disney Company
Chair, ANA Multicultural Marketing & Diversity Committee

Dates & Times

Starts:  Sunday, October 4, 2009 at 2:00pm
Ends:  Tuesday, October 6, 2009 at 3:30pm

Add this event to your calendar.

Venue/Location

The Arizona Biltmore Resort & Spa
2400 East Missouri Avenue
Phoenix, AZ 85016