Every year Google reveals a list of the most popular terms searched for over the course of the year. The list of 2011 is broken up into a number of categories and contains some interesting results. So what have Chileans been searching for this year? Among some the most popular Chilean searches are the...

Although Chile is a country of an overwhelming socioeconomic inequality, many people have Internet at home and in general people massively use credit cards, which causes high and constant debts. Still, shopping and buying online has arrived to Chile to stay here, counting already 9 million users. On one hand it’s surprising, on the...

The Benetton campaign UNHATE  has provoked a controversy throughout entire Chile, as the advertising agency La Firma claims authorship of the idea showing public personalities who stand in conflict with each other kissing. Actually, the original campaign of La Firma with the slogan “Logramos lo impossible” (“We achieved the impossible”), showing the ex-president of...

We have talked several times about the importance of social networks in today’s virtual world, and it seems as the Chilean police has understood that very fast, ranking as the most popular police of Latin America on Twitter. The institution called Carabineros de Chile (Police of Chile) counts with more than 114’000 followers, growing...

Yesterday, October 25th, the Economic Commission for Latin America and the Caribbean (Cepal) published a study showing the growth of the foreign direct investment (FDI) in Latin America in 2011 (54%) being Brazil, Mexico, Chile, and Colombia the countries with most flow, $68 billion dollars. According to Alicia Bárcena, executive secretary of Cepal, “The...

Internet users and online publicity are linked together entirely, and in some countries such as Chile, people spend a lot of their time online. According to a study, “The State of the Internet in Chile 2011,” released by ComScore in July 2011, Chilean youth spend a third of their time online, making them one...

There´s no doubt about it, Chile is booming right now. According to Bloomberg, in the first quarter alone, their economy grew by 9.8 percent from 2010. And as the trend for companies around the world is to have an internet presence and strong online sales, Chilean companies are following suit and definitely feeling that...

A growing market demands action. One needs to improve skills to attract new costumers, as the economic upturn has created an optimistic environment meriting accelerated strategies. Despite the world crisis and the disaster Chile recently felt, economic growth appears to be here to stay, while the path to development is becoming closer and more...