Posts Tagged ‘Hispanics’

A cookie-cutter marketing approach towards Hispanics does not work

Posted on 05 Jul 2011 at 9:48am

I find interesting that even though I was born in the United States, I sometimes receive Spanish-language direct mail. Sometimes a Spanish-speaking representative from...

More opportunities for Hispanics to pursue an MBA

Posted on 06 Jun 2011 at 6:27am

The National Society of Hispanic MBAs (NSHMBA) will once again provide scholarships to Hispanics pursuing an MBA; this is the 22nd year that this...

The importance of learning another language

Posted on 01 Jun 2011 at 10:27am

Not long ago, I was watching a soccer game featuring Real Madrid, when the announcer made a fascinating reference to the fact that their...

Half of all advertisers still ignoring the Hispanic market

Posted on 06 May 2011 at 11:09am

Earlier this year, the 2010 Census figures were released. It was reported that the United States is now home to over 50 million Hispanics....

U.S Hispanics having difficulty with credit card debt

Posted on 28 Apr 2011 at 8:14am

Over the past three years, many Americans have suffered the pains of an unstable economy: many have lost their jobs, gone through foreclosure, bankruptcy...

Online Advertising – A powerful tool to reach the US Hispanic community

Posted on 21 Apr 2011 at 8:17am

Personally, as a US Hispanic/Latino—which ever you prefer—I enjoy being on my laptop surfing the web for many different reasons: reading my news, getting...

Felipe Korzenny on Spanish vs. English advertising

Posted on 05 Apr 2011 at 11:28am

Spanish vs. English language advertising to Hispanics, presented by New Link

The US Hispanic Market: A key target to advertisers

Posted on 28 Mar 2011 at 9:00am

Today I found an article on how valuable the Hispanic market is for advertisers, which amazed me. Even though my background is in mobile...

According to the 2010 Census, the number of Hispanics in the US has increased

Posted on 15 Mar 2011 at 11:48am

The number of Hispanics counted in the 2010 Census has been larger than expected in most states for which the Census Bureau has released...

History of Hispanics in the U.S. Congress

Posted on 21 Jan 2011 at 9:31am

The Congressional Hispanic Caucus Institute presents an overview of Hispanics in Congress over the years.

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