Reach Hispanic is about News & information related to multicultural marketing across digital platforms. U.S. Hispanic segment as well as Latin America are keys to the success of many agencies and their brands.

Automakers Focus On Hispanic Consumers

How marketers are trying to impact this or other audiences? Well, using new high-end technologies like 360-degree videos, even in the launch of the new models.


Latino participation in winter sports

While the ski industry does need to do more to draw Hispanic families to the resorts, there are already some key factors that make that easier than with other multicultural groups.


New Luxury Car

Reaching Hispanic Car Buyers

Each market is different, even when looking at the Hispanic market.  The local market in Miami is quite different than the markets in San Francisco, New York or any other.  There are numerous factors including language (Spanish versus English), to cultural backgrounds and differences in country of origin or individuals or family (U.S. born, 3rd generation is different from 1st generation family recently arriving from Guatemala) can be significantly different.  These are the details that local/regional dealerships understand.


Working remotely from Chile, Part II

Second working day and I found an excellent place. In the neighborhood of Providencia, east side of the city of Santiago de Chile.


Working remotely from Chile, Part I

Working from Chile is not that easy, you need to try several places before to find the right, secure and reliable place to work remotely.


Top 5 Travel Destinations for Latin Americans Within the US.

US is a country made of diversity; one can find people from around the world in just one nation, no matter if they are from Europe, Africa, Asia, or Latin America.


Who are millennials?

They are born between the early 1980s to the mid 1990s or early 2000s, so many young adults…

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Latin American elections 2019

2019 Elections in Central & South America: Improvement or Status Quo? On the heels of the 2018…

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Political Outreach to Hispanic Voters – HELP

Presidential candidates showing ineptitude in reaching out to Hispanic voters.Reaching Hispanics in…

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Video, importance of the Hispanic market

Audiences are in constant evolution and one of the most dynamic is the US Hispanic. This market is…

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