Reach Hispanic is about News & information related to multicultural marketing across digital platforms. U.S. Hispanic segment as well as Latin America are keys to the success of many agencies and their brands.

New Luxury Car

Reaching Hispanic Car Buyers

Each market is different, even when looking at the Hispanic market.  The local market in Miami is quite different than the markets in San Francisco, New York or any other.  There are numerous factors including language (Spanish versus English), to cultural backgrounds and differences in country of origin or individuals or family (U.S. born, 3rd generation is different from 1st generation family recently arriving from Guatemala) can be significantly different.  These are the details that local/regional dealerships understand.


Working remotely from Chile, Part II

Second working day and I found an excellent place. In the neighborhood of Providencia, east side of the city of Santiago de Chile.


Working remotely from Chile, Part I

Working from Chile is not that easy, you need to try several places before to find the right, secure and reliable place to work remotely.


Top 5 Travel Destinations for Latin Americans Within the US.

US is a country made of diversity; one can find people from around the world in just one nation, no matter if they are from Europe, Africa, Asia, or Latin America.


Planning to travel to South America? What about the North of Chile?

The diversity of Chilean geography is known worldwide and this particularity will give you the opportunity to enjoy multiple experiences about this surprising place in South America


The Chilean Independence process

The Chilean liberation process began in 1810, a difficult period that ended in 1818 with the country’s formal declaration of independence. Bernardo O’Higgins, José Miguel Carrera, and Manuel Rodríguez, together with the Argentine José de San Martín, are considered the founding fathers, the leaders of the liberating process that led to the foundation of the republic.


Political Outreach to Hispanic Voters – HELP

Presidential candidates showing ineptitude in reaching out to Hispanic voters.Reaching Hispanics in…

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Video, importance of the Hispanic market

Audiences are in constant evolution and one of the most dynamic is the US Hispanic. This market is…

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Automakers Focus On Hispanic Consumers

How marketers are trying to impact this or other audiences? Well, using new high-end technologies…

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