Latest Posts
2021 Copa America: A Great Opportunity to Advertise
The opening event of the 2021 Copa America will take place on June 13, and the grand finale will be played on July 10 at the historic stadium Maracana in Rio de Janeiro.
Hispanic Health Insurance Roulette
Health Insurance for the Hispanic | Latino Segment
As health insurance companies as well as government health exchanges compete across the country for enrollment, multicultural and specifically the Hispanic audience is key
Adjusting automotive marketing to serve the US Hispanic population
In 2018, the renowned marketing magazine “The Marketing Insider” projected that the number of cars purchased by the US Hispanics will double between 2010 and 2020. To no surprise, their projection was right.
Corona Beer: Victim of Spam Marketing
Corona beer is one of the victims of spam marketing. Its name has been linked to Coronavirus and has brought bad consequences.
Drones and the Hispanic Community
The size of the US Hispanic community is not only important from the politic, social or health perspective. This huge group of people are also shaping the communications in other surprising areas such as drones.
Marketing Cannabis: Hispanic Views on Marijuana
As the legal cannabis industry continues its rapid rise, there’s an interesting statistic that’s catching the attention of digital cannabis marketers and multicultural groups alike. It’s recently been revealed that Hispanics are more likely than nearly any other ethnic group to consume cannabis products or support cannabis legalization efforts.
Latest Posts
2021 Copa America: A Great Opportunity to Advertise
The opening event of the 2021 Copa America will take place on June 13, and the grand finale will be played on July 10 at the historic stadium Maracana in Rio de Janeiro.
Hispanic Health Insurance Roulette
Health Insurance for the Hispanic | Latino Segment
As health insurance companies as well as government health exchanges compete across the country for enrollment, multicultural and specifically the Hispanic audience is key
Adjusting automotive marketing to serve the US Hispanic population
In 2018, the renowned marketing magazine “The Marketing Insider” projected that the number of cars purchased by the US Hispanics will double between 2010 and 2020. To no surprise, their projection was right.
Corona Beer: Victim of Spam Marketing
Corona beer is one of the victims of spam marketing. Its name has been linked to Coronavirus and has brought bad consequences.
