Reach Hispanic is about News & information related to multicultural marketing across digital platforms. U.S. Hispanic segment as well as Latin America are keys to the success of many agencies and their brands.

Banqos.com Announces Launch of Financial Platform for Latinos in the United States

Now the Latino community in the United States has a platform in Spanish that educates on what to keep in mind when selecting banking services.


canary in the coal mine Venezuala is in trouble

Asylum applications – canary in the coal mine

With the Venezuela elections and other pending elections throughout Latin America, the spotlight is on the numerous challenges facing the region.  To see the ripple effect of instability one need look no further than asylum applications and immigration numbers to see which countries are in the most trouble.


5 tips to reach Hispanic consumers

This young and rapidly growing cohort is driving population growth: The number of Hispanic Americans is expected to grow by 7.7 million people by 2026, according to the U.S. Census Bureau.


Hispanic marketing – still relevant?

When discussing diversity in the workforce in terms of gender, there is an even more interesting discussing the impact and challenges facing multicultural women in the workforce. Increasingly important yet facing even more of the issues that women in general face.


Mexico Elections: Facing challenges in 2018

Latin America and specifically the Mexico elections face numerous challenges in 2018. Like the United States and the much publicized "fake news" phenomena, the issue is a global one and all countries are battling against disruptions in their systems.


Is The U.S. Hispanic Market A Growth Market?

The Hispanic market has traditionally been defined by most marketers as the growing population of foreign-born immigrants in the U.S. who have emigrated from Spanish-speaking Latin American countries (mainly Mexico, Central America and the Caribbean). 


The Chilean Independence process

The Chilean liberation process began in 1810, a difficult period that ended in 1818 with the…

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Mexican Independence Day

Cinco de Mayo, a popular holiday celebrated in the United States, is often confused with the…

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Costa Rica’s Independence Day Celebration

Costa Rica’s Independence Day is celebrated on September 15th.  It commemorates the independence of…

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National Hispanic Heritage Month

National Hispanic Heritage Month honors the culture, heritage, and contributions of Hispanic…

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