by Alejandra Jiménez | Jun 7, 2021 | English, Latin America, Sports
It is expected that at least 80% of hispanic people watch the soccer matches of 2021 Copa America in Brazil. The opening event will take place on Sunday, June 13 and, following the protocols to avoid contagion by COVID-19, the matches will be played without an...
by Chris Stanley | Nov 4, 2020 | Business, English, Marketing, U.S. Hispanic
Adjusting automotive marketing to serve the US Hispanic population Adjusting automotive marketing to serve the US Hispanic population In 2018, the renowned marketing magazine “The Marketing Insider” projected that the number of cars purchased by the US Hispanics will...
by Edward Norton | Aug 26, 2020 | Culture, English
Drones and the Hispanic Community A growing community: US Hispanic + Drones The size of the US Hispanic community is not only important from the politic, social or health perspective. This huge group of people are also shaping the communications in other surprising...
by Chris Stanley | Feb 13, 2020 | English, Health, Lifestyle, Marketing, Research, U.S. Hispanic
As the legal cannabis industry continues its rapid rise, there’s an interesting statistic that’s catching the attention of digital cannabis marketers and multicultural groups alike. It’s recently been revealed that Hispanics are more likely than nearly any other...
by Edward Norton | Feb 10, 2020 | English, Travel
The travel industry is one of the most important engines of the economy for any country. Travel affects many other businesses and industries at the same time and is a primary driver of economic growth and job creation in the United States. Here is where Marketing...
by Chris Stanley | Jan 14, 2020 | Business, English, Marketing, U.S. Hispanic
While the numbers may vary (one projection is that the Hispanic market will represent $1.7 Trillion buying power by 2020), the consensus is that the Hispanic market is massive, and therefore the influence of Hispanic car buyers is a major opportunity for any...
