Topic: Marketing

SafeLink program: FREE minutes, text & data

Through SafeLink low income families have access to FREE minutes and data through this government program.

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360 video advertising

360 video advertising is quite new, where users can watch the video in all directions and if they like the product or service, can click on the banner and get more information about it.

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10 Best Practices for Marketing to Hispanic Consumers

When you’re working with companies internationally, there’s an expectation that you will make an effort to understand the language and cultural differences among various countries and cultures. But within the U.S., linguistic and cultural differences are often overlooked—most notably, the fast-growing U.S. Spanish-speaking market. The U.S. is now the second largest Spanish-speaking country, behind Mexico.

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Your Next Big Opportunity: The U.S. Hispanic Market

U.S. Hispanics are ahead of the curve when it comes to digital. They lead in adoption of new devices. They are power users of mobile and over-index in video consumption. But despite the facts, these consumers are vastly under-served, and the opportunities to reach them through digital remain largely untapped.

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