Today is Tequila Day, 4 recipes to celebrate this day

Everybody knows that Tequila is from México but probably, not everybody knows that tequila is an alcohol distilled from the agave plant.

Latinos in the next U.S. presidential election

During this 2020 Elections, near 32 million Latinos was the projection to be eligible to vote, according to Pew Research. Could they move the balance?

Marketing Cannabis: Hispanic Views on Marijuana

As the legal cannabis industry continues its rapid rise, there’s an interesting statistic that’s catching the attention of digital cannabis marketers and multicultural groups alike. It’s recently been revealed that Hispanics are more likely than nearly any other ethnic group to consume cannabis products or support cannabis legalization efforts.

Travel Advertising in North America

Travel industry is one of the most important engines of the economy for any country, particularly, because it moves many other businesses and industries at the same time and is a primary driver of economic growth and job creation in the United States.

Hispanic Health Insurance Roulette

Health Insurance for the Hispanic | Latino Segment
As health insurance companies as well as government health exchanges compete across the country for enrollment, multicultural and specifically the Hispanic audience is key

Hispanic Voters Take Over

32 Million Eligible Hispanic Voters for 2020 – making this group potentially the most influential racial or ethnic minority group in the electorate.

Where, when and how: Copa América 2019

Where, when and how: Copa América 2019

June just arrived and also the Copa América 2019. That’s right, the start of this popular event will be at the Morumbí Stadium in Sao Paulo

Working remotely from Chile, Part I

Working from Chile is not that easy, you need to try several places before to find the right, secure and reliable place to work remotely.

Latest Posts

Your Next Big Opportunity: The US Hispanic Market

Your Next Big Opportunity: The US Hispanic Market

U.S. Hispanics are ahead of the curve when it comes to digital. They lead in adoption of new devices. They are power users of mobile and over-index in video consumption. But despite the facts, these consumers are vastly under-served, and the opportunities to reach them through digital remain largely untapped.

Congreso Portada LATAM 2017

Congreso Portada LATAM 2017

Portada has been the leading source of expert analysis on the US multicultural and Latin American marketing and innovation spaces since 2003. For the 9th annual edition of PortadaLat our team is gathering a unique set of key decision  makers and thought leaders in one...

Festival of Media LATAM | October 29-31 2017 | Miami

Festival of Media LATAM | October 29-31 2017 | Miami

Festival of Media LatAm welcomes the world’s most influential media minds for three days of awards, conference sessions and networking. More than 1200 delegates including global agency CEOs and 185 of the world’s biggest brands will debate trends and insights...

PortadaLat 2017 Conference

PortadaLat 2017 Conference

Portada has been the leading source of expert analysis on the US multicultural and Latin American marketing and innovation spaces since 2003. For the 9th annual edition of PortadaLat our team is gathering a unique set of key decision  makers and thought leaders in one...

17 Things You’ll Learn on a Trip to Chile

17 Things You’ll Learn on a Trip to Chile

After weeks of punishing hikes, wicked whale-watching, and putting away endless delicious food, I’d learned 17 important lessons about Chile that everyone should know before zipping up their backpack.

New Research Shows How to Connect With U.S. Hispanics Online

New Research Shows How to Connect With U.S. Hispanics Online

The opportunities to reach U.S. Hispanics, one of the fastest growing groups of super consumers, have been largely untapped—until now. New research into the online behavior and preferences of this audience provides insight into how to connect with them. And it all starts with mobile and culture.