by Edward Norton | Aug 30, 2021 | Business, U.S. Hispanic
Reaching US Hispanics with Programmatic Advertising Hispanics have played a significant role in driving U.S. population growth over the past decade. The U.S. population increased by 18.9 million, and Hispanics accounted for more than half (52%) of this growth,...
by Edward Norton | Mar 15, 2021 | Culture, Latin America
I don’t know how many times I’ve heard a variation of “You don’t look Latina/Hispanic/Mexican.” There are a few things wrong with those sentences. The first, of course, being that my family is from El Salvador, not Mexico. The second being that people from Latin...
by Edward Norton | Dec 9, 2020 | Latin America
The Guarani Farming System Inside the Jungle The Guarani tribe had a farming system that required frequent moves. Their farm fields were located inside the jungle, sheltered from the winds. Ancient Guarani people cleared the vegetation of the chosen ground with...
by Edward Norton | Nov 3, 2020 | Marketing
According to the website SCMP, in Google Trends, the first “corona beer virus” searches started on January 9th, 2020, the day the World Health Organization (WHO) said there were several cases of people contaminated with a virus of unknown origin, similar to the...
by Edward Norton | Oct 20, 2020 | Uncategorized
5 Costume Ideas of Hispanic Origin 5 Costume Ideas of Hispanic Origin Every year, Halloween stores sell many different kinds of costumes. From the marketing perspective, and the U.S. Hispanic audience’s point of view, it could be very useful to know about some...
