Today is Tequila Day, 4 recipes to celebrate this day

Everybody knows that Tequila is from México but probably, not everybody knows that tequila is an alcohol distilled from the agave plant.

Latinos in the next U.S. presidential election

During this 2020 Elections, near 32 million Latinos was the projection to be eligible to vote, according to Pew Research. Could they move the balance?

Marketing Cannabis: Hispanic Views on Marijuana

As the legal cannabis industry continues its rapid rise, there’s an interesting statistic that’s catching the attention of digital cannabis marketers and multicultural groups alike. It’s recently been revealed that Hispanics are more likely than nearly any other ethnic group to consume cannabis products or support cannabis legalization efforts.

Travel Advertising in North America

Travel industry is one of the most important engines of the economy for any country, particularly, because it moves many other businesses and industries at the same time and is a primary driver of economic growth and job creation in the United States.

Hispanic Health Insurance Roulette

Health Insurance for the Hispanic | Latino Segment
As health insurance companies as well as government health exchanges compete across the country for enrollment, multicultural and specifically the Hispanic audience is key

Hispanic Voters Take Over

32 Million Eligible Hispanic Voters for 2020 – making this group potentially the most influential racial or ethnic minority group in the electorate.

Hispanic Health Insurance Roulette

Hispanic Health Insurance Roulette

Health Insurance for the Hispanic | Latino Segment
As health insurance companies as well as government health exchanges compete across the country for enrollment, multicultural and specifically the Hispanic audience is key

The Quest for Latino Voters – game on!

The Quest for Latino Voters – game on!

The 2020 Quest for the 2020 Latino voters has begun. Will the next President of. the United States speak Spanish? With Hispanic eligible voters expected to be over 30 million, the candidates and parties know that multicultural voters (especially Latino voters) are key..

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Costa Rica’s Independence Day Celebration

Costa Rica’s Independence Day Celebration

Costa Rica’s Independence Day is celebrated on September 15th.  It commemorates the independence of the entire Central America from Spain, which took place in 1821.

National Hispanic Heritage Month

National Hispanic Heritage Month

National Hispanic Heritage Month honors the culture, heritage, and contributions of Hispanic Americans each year. The event began in 1968 when Congress deemed the week including September 15 and 16 National Hispanic Heritage Week to celebrate the contributions and achievements of the diverse cultures within the Hispanic community.

IRI Examines New Product Purchasing Habits of U.S. Hispanic Shoppers

IRI Examines New Product Purchasing Habits of U.S. Hispanic Shoppers

The Hispanic community is the fastest-growing ethnic group in the nation and spends more than $94.7 billion on CPG products annually. Because Hispanics are one of the most sought-after ethnic groups in the retail grocery market, IRI is diving deeper into last year’s most successful CPG launches to better understand Hispanics and New Product Pacesetters.