Corona Beer: Victim of Spam Marketing

Corona Beer: Victim of Spam Marketing

According to the website SCMP, in Google Trends, the first “corona beer virus” searches started on January 9th, 2020, the day the World Health Organization (WHO) said there were several cases of people contaminated with a virus of unknown origin, similar to the...
Latinos in the Next U.S. Presidential Election

Latinos in the Next U.S. Presidential Election

Latinos in the Next U.S. Presidential Election Latinos in the next U.S. presidential election During this 2020 Elections, near 32 million Latinos was the projection to be eligible to vote, according to Pew Research. If most of them decide to participate in this...
Who are millennials?

Who are millennials?

  Millennials Generation According to Pew Research Center, anyone born between 1981 and 1996 (ages 23 to 38 in 2019) is considered a Millennial, and anyone born from 1997 onward is part of a new generation. What are millennials? This is the term that most people...
Automakers Focus On Hispanic Consumers

Automakers Focus On Hispanic Consumers

How marketers are trying to impact this or other audiences? Well, using new high-end technologies like 360-degree videos, even in the launch of the new models. There’re new formats like 360-degree video ads, check it out: if you like, check how a...